For a creative entrepreneur, the journey to establishing a successful business often begins with burnout as entrepreneurs grapple with the realities of maintaining a work-life balance. However, like Jenna Wedemeyer, you can transform your business from exhaustion to equilibrium. Jenna, a design entrepreneur with Schnabel Interiors, almost burnt out but found a way to reclaim her work-life balance. She rediscovered joy in horse riding and managed to successfully move her life and business to a new location. Personal happiness can coexist with professional accomplishment! If you are on the brink of burnout, consider setting aside time for what you love and watch how it transforms not just your personal life but your business too.
How To Let Love Lead
Jenna’s business philosophy reflects her unique approach of letting love guide her decisions. Rather than focusing solely on profits or commercial success, Jenna prioritizes her passion for her work and the impact it has on her customers. This can be seen in the way she carefully crafts her designs, ensuring that each one not only meets the technical requirements but also touches the hearts of those who interact with them. Jenna’s love-driven approach has led to a deep connection with her customers, fostering loyalty and repeat business. Her business isn’t just about making money, it’s about creating something meaningful and valuable, a philosophy that resonates with her customers and sets her apart from the competition.
Making love and passion the guiding principles in your business decisions doesn’t mean ignoring financial considerations. Rather, it’s about finding a balance between monetary gains and emotional fulfillment. When love guides your work, it reflects in your designs and resonates with your customers, creating a unique brand identity and a loyal customer base.
Keeping Up With Change
In today’s fast-paced world, the essence of networking and partnerships cannot be overstated. This is especially true in the design industry where forging meaningful connections with other professionals can significantly alter the course of your business. Collaborating with other professionals, as Jenna has done through the Interior Design Peer Alliance, not only expands your knowledge base but also opens doors to new opportunities for your design firm.
The design market is a constantly evolving entity with changing dynamics that shape the business environment. Minimalism, for instance, is currently a popular trend that designers like Jenna are embracing. Understanding the trends and keeping up-to-date through regular collaboration can help you stay ahead of the curve and adapt your business to suit your clients’ needs. Embrace the beauty of change through purposeful choices in your business and you will be better prepared when you have to make larger adjustments later on.
When you’re ready to take your design practice to the next level, explore your expert coaching and training options with Melissa Galt. To catch the entire podcast episode LISTEN HERE.
